Is Toluna a Scam? – You Can Earn Some Money But…

Toluna Review
Toluna Review

Toluna is one of the largest paid survey sites. Still sometimes we hear the question, is Toluna a scam?

I have some own experience of Toluna so I can share what I have learned based on my own experience of Toluna. I have also read some other reviews to deepen my knowledge and to provide you the better information.

Does Toluna Really Pay? – Toluna Video Review

I decided to record you a video where I show a Toluna payment proof. I also explain why I still highly recommend staying away from their surveys. How would you compare 5€ (~$6) and $1,625 earnings?

Toluna Review

Name: Purium

Type: Survey Sites

Short Review: You can earn some money on Toluna but the rewards are extremely small like on any other survey site. I don’t use Toluna or online surveys anymore at all because they pay so little compared to better opportunities on the Internet.

Wealthy Affiliate has been a life-changing opportunity for me unlike Toluna. Their training and community helped me to make a living online, quit my 9-5 job and start traveling the world.

Is Toluna a Scam?
8,000,000 members in Toluna. Is it still a scam?

What Is Toluna and How Does It Work?

In Toluna, they pay you because you give them your opinion. You need to earn points and with the points you can buy vouchers or you can transfer the points into real money.

You can earn points from surveys, sponsored polls and write your opinions.

There are about 8 million registered members in Toluna so we can easily say that their service is HUGE. Still the size doesn’t guarantee that their service would be useful. What if many people are just wasting their time?

Usually, you can get 2 000- 5 000 points from one survey. 20 000 points equal to 5€ and 4 000 points equal to 1€. Their minimum cashout is 5€. Toluna is very similar to hundreds of other online survey sites. One of the most famous survey/get-paid-to sites are PrizeRebel, ClixSense and Swagbucks.

However, after reviewing more than 1,000 online survey sites I have come to a conclusion that online surveys aren’t worth it. More on this later. Keep on reading and I’ll show you a better way! 😉

Is Toluna a scam
In reality, the purpose of the surveys is to get value for the businesses

Earning Money On Toluna?

As we know Toluna is a huge community and service. We can say that it’s reliable and they are not fooling their 8 million members.

You can earn money by answering their surveys. And they have some lotteries where you can win some big money if you happen to be the lucky one.

If you spend some time in Toluna answering surveys and polls you really will earn some money but…

Toluna Points Conversion

Although it’s possible to earn some money in Toluna there are some drawbacks to taking into account.

Earning money in Toluna really takes time. If you want to earn 5€ you need to earn 20 000 points. In order to earn 20 000 points, you need to answer many surveys which will take a lot of time.

Let’s say for example that you answer 5 times a 4 000 points survey. One survey takes usually about 20-30 minutes. So 5 surveys will take about 100-150 minutes.

It would mean that you earned 5€ by using 100-150 minutes which is not so good but actually the situation is worse for at least two reasons.

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  1. Many times there are no surveys available so you need to wait some days for the next one.
  2. If there is a survey available you may not be suitable for the survey. First, they ask you to answer some questions and decide if you can continue answering. If they let you continue, you can get the points. But many times they just say something like, “Thank you but you are not the person we are looking for this survey.”
Toluna Review
If you time is money, don’t use Toluna.

Toluna is marketing their service with the slogan, “Your time is money.” The idea is that if you give a little bit of your time to them, they will give you money.

The reality is that if your time is worth 1€/hour, Toluna could be good for you. But usually, your time is much more valuable than one sweaty euro per hour!

Who is Toluna for?

Toluna is for people who want to earn a little money by answering surveys and polls.

But honestly, it’s not for people who want to earn decent money online. For those who are interested in creating more reliable income source on the Internet, I recommend starting from Wealthy Affiliate.

Toluna Survey Review Conclusion – Is Toluna Worth It?

Back to the question “Is Toluna a Scam?” I can’t say it’s a scam because they keep their promises. They give you money for answering surveys. Even though you could earn some money from Toluna I can’t recommend it. It takes so much time to earn any money from Toluna so it’s not the worth invested time.

You must use many hours to earn 5€, then you go to buy one pizza and you just realized spending your valuable time. The better way to earn money online is to start an online business. It was a life-changing experience for me and I believe it could be interesting for you as well. You can make money by doing something you love.

=> Click Here to Earn 100x More Money Than You Ever Could on Toluna!

Do you have experiences of Toluna? Have you used the other survey sites to earn some money?

Did you also realize they weren’t worth it after finding better money-making opportunities online?

Let me know in the comments below! 🙂

By Roope Kiuttu

Hello! I am Roope "Robert" Kiuttu, the founder and owner of I created this website back in 2015 to help you to make money online. You can ask me anything and I'll be happy to help you out. I help people daily to make more money online and I love seeing people succeeding. If you want to get my 1-on-1 support and help to make money online as well, get started HERE.


  1. I am a toluna member for a year now, yes they were not a scam, but the only negative thing that I experienced in toluna is that they only give me a very limited numbers of survey. If I am not mistaken, I only receive 2-3 surveys per week that I realized that it is not worthy.

    1. Yeah, when I tried Toluna (already a few years ago) I experienced the same that they sent 2-3 surveys per week. When looking back I am actually happy that they didn’t provide more because otherwise I would have spent more time on their website and missed better websites and opportunities that pay more.

  2. I just started Toluna and it is so easy to sign up. I found it through this website. I just wanna know myself if this worth of my time because it is paying anyway. So, I wanna give it a try and see my luck here. I don’t know what is posting a poll for? Does it attract more survey?

    1. Yes, you can try it for sure 🙂 I enjoy checking out new services and opportunities as well.

      On the other hand, I already know that these survey sites are not worth the hassle so I don’t usually spend my time with them.

      With a poll you can get to know what other people think about a specific subject. As far as I know it doesn’t attract more surveys for you.

  3. I used Toluna and I have to say its way too slow. After struggling, I found another website similar and got right on. Luckily, I have over $600 and ihad no regrets at all. Just easy polls, answering question was all I had to do. Comparing both I was amazed of how much I made. Try it and good luck 😀 It’s called Prize Rebel.

    1. Hi Jacob,

      sounds very good that you have found a better place. $600 sounds already promising. May I ask, how much time have you spent in order to earn that money. I have reviewed about 10-15 similar sites and the problem is always that your earning potential is very limited. Even though you could earn $600, it takes a lot of time and I can earn it much easier by doing other things.

      I prefer affiliate marketing because there your earning potential is limitless and you can earn passive income. You can’t answer surveys and polls when you are sleeping but you can earn money from affiliate marketing when you are sleeping or laying down in the beach ;).

      But I will take a closer look to Prize Rebel and probably write a review to later on.


  4. I have been a Toluna member for a long tome and always tried to answer surveys as best as possible, I did home product testing too. It can take a lot of time and effort. I always exchanged my reward points for Amazon vouchers (and that takes a good while to collect all those points).

    The vouchers remained in processing mode for longer and longer periods.
    I currently had two lots of £20 vouchers processing (one more than 3 weeks!).

    Today I received an email saying that my account has been closed (seems I’m not the only UK user facing this today) with no real explanation or prior warning at all. All my current points have been made void (around 38,000) and the two rewards have not been given.

    So essentially Toluna have stolen my £40 worth of due rewards.
    I spent SO much time helping this company and they repay me with theft. If this was an employer who used my time with the promise of payment, kept my pay pending for weeks and then finally refused to honour the agreement…I could sue.
    Why is Toluna any different? They took my time and promised rewards…yet took them too.

    I have emailed them but had no reply.

    I think out of courtesy for all the work I did for them that Toluna should at least honour our agreement. I want my hard earned rewards.

    We know Toluna monitor Trustpiolot reviews but I bet I don’t get a reply or a positive outcome. I will update if I do

    This is disgusting behavior and my advice is to stay well clear.
    I think they are a scam and should be taking off the internet.

    1. Hi Kez,

      I am so sorry that you have experienced that. I can feel how frustrating it must be after spending so much time on their surveys and then they slap you in your face. Thank you for sharing that experience because if they are doing it with you, it has very probably happened for other people as well! I didn’t have any problem with Toluna because they paid their little 5€ reward to my Paypal-account. However, I don’t recommend anyone using their valuable time on answering online surveys. I just tested it myself.

      If you are really interested earning money online I recommend you to head to Wealthy Affiliate. They are 100% reliable company. I have many times contacted the founders and I have got nice responses from them. They teach you step by step, hand by hand everything you will need to know in order to build your very own online business. I will also give you my personal support if you want to join.

      Thanks again for your comment. I hope that Toluna answers and you will get your money.

      Wish you all the best!


  5. This writer has given quite a clear picture of what Toluna is all about even though I haven’t of it before.

    Just by reading it thru once, I will be able to get a rough picture of what its all about.

    The writer also manages to give his point of view clearly cause he is speaking from his own experience.

    Also, he has offered some other option like wealthy affiliate if you are not into Toluna because of the “heavy” time invested in exchange for a couple of pound.

    But the decision still lies in your hand whether exchanging time for money is your interest.

    If yes, then go for it. If not consider option like Wealthy Affiliate .

  6. I joined Toluna. I still do the surveys as and when I am free and I do agree with you that it does take the time to get back the rewards. Also a downside of it having 8 mil members is that, the surveys are taken up pretty fast if you don’t snatch it within the first 10 minutes of its uploads. Even if you do receive the emails, and you click immediately, even then the survey may have closed already. But I wouldn’t consider Toluna as a scam, maybe just not as rewarding when you do a $/time spent comparison.

    1. It’s nice to hear your experiences Zinette!

      Yes, sometimes they send an email, “Answer our new survey.” And when you click to answer they inform you that, “You weren’t fast enough. Wait for the next survey.”

      Toluna is not a scam but it’s very hard to make good money with it. Only some dollars/euros.

  7. I have never heard of Toluna but I have done a lot of surveys for very little reward so I know they don’t pay much at all. At first it was fun as I got to know about new products that would be coming out well ahead of time. The other thing I found with surveys was that they would send me a survey, ask a heap of questions and then tell me I didn’t qualify. Survey sites aren’t scams but they are definitely not the way to fame and fortune.

    1. You are absolutely right Margaret. Most of the survey sites are not scams but we can’t earn sufficient money from them. And you already know the feeling that they ask you questions but then after a while say that, “You are not qualified, wait for the next survey. Thank you.”

      There are much better ways to earn money online than online surveys. Wealthy Affiliate , Chris Farrell Membership and Niche Blitzkrieg provide the comprehensive training on how to earn money online. Those are more recommended than the surveys.

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