SerpLab Review – See All Your Google Rankings for Free!

Serplab Review
Serplab Review

Would you like to know how your pages and posts get ranked on Google? How many #1 or first page do you have? You can, of course, check this manually by writing different keywords to Google but it takes quite a lot of time to check them one by one. It would be much more comfortable to see all your rankings with one sight. That’s why I wrote this SerpLab review to tell you about this awesome tool that allows you to check all your rankings for free.

Name: SerpLab
Price: FreeSerpblab review
Field: SEO-Tools

Overall Rank: 85 out of 100 (Check Out My #1 Recommendation, 98 Out of 100)

What Is SerpLab All About?

I created a video where I quickly walk you through on how SerpLab works and why you should consider using it. I believe you will enjoy the video. If you have any question, don’t hesitate to leave them below in the comments.

How to Use SerpLab?

Using Serplab is a piece of cake. Just create an account which takes under 30 seconds.

Then go to their website and do following things:

1.Add a Project
2.Add Keywords
3.See the Results

It is just simple as that. If you need any help getting started I recommend you to check this Steph Hill’s thorough guide in Wealthy Affiliate. If you need any help or there is something that you don’t fully understand, just leave a comment below and I will be more than happy to help you out.

So, You can add several projects to SerpLab. If you have 3 websites that you would like to analyze, adding 3 projects makes it easier. Name projects like “Website 1’s name”, “Website 2’s name” and so on. I have for example a project Your Online Revenue where I see all rankings of this website.

Then you need to add for which keywords you would like to check your rankings. I add a keyword for each article that I write to SeprLab. After publishing this article I am going to add a keyword “SerpLab Review” to my project “Your Online Revenue”. Of course you are getting ranked with several keywords and you can add all of them if you want. But I prefer to add only one because it at least gives me some kind of sense what kind of rankings I am getting with each article.

Good example of getting ranked with several keywords is my Lotto Guy Lottery System Review. During the last 90 days I have got traffic from Google with 15 different keywords. People have ended up to my article after searching 15 different keywords! “Lotto Guy Lottery System”  “Lotto Guy Lottery System Scam”  “Lotto guy system reviews” “Lotto guy system” and so on.

I have put in SerpLab the keyword “Is Lotto Guy Lottery System a Scam” and it shows that article is ranked now #5 in Google for that keyword.

Serplab Review
#5 is a current ranking. #8 is a first ranking that I got with that keyword when I first published that review.

What Are the Benefits of SerpLab?

Why should somebody use SerpLab? What does it benefit anyone to see his rankings on Google? It doesn’t help him to rank better. It’s only a distraction from the things that are really beneficial. Or is it?

I would claim that seeing your rankings quickly can be very valuable information for you. When you see which articles are ranking better, you can figure out what kind of articles get ranked on Google and what kind of articles don’t. Then you can keep on writing more those articles that get ranked high.

Another important reason to use SerpLab is that it can give you a lot of motivation when you can see your rankings rising. It motivates always when you hit your new records. Your first #1 ranking, more top 3 rankings or whatever. New records give a wonderful glimpse of motivation.

serplab ranking
The overview of your rankings

Benefits of using Serplab:

1.See what kind of articles are getting ranked in the top. -> duplicate the process to get more top rankings.

2.See what kind of articles don’t rank well. -> Maybe you need to change something

Do You Want a FREE& Easy-to-Follow7-Day CoursetoMake Money Onlinefor Beginners?

  1. Easy-to-Follow
  2. Beginner-Friendly
  3. My Personal 1-on-1 Support for You

Get Started for FREE Below Before this offer goes away!

3.Get a quick overview of your website’s authority and how well it gets ranked in Google

4.Get more motivation for writing when you see that your current articles are rising. This one is very important. If you don’t see results of your work, you may lose motivation. “Does this work really pay off?” You may be asking yourself.

There was a time when I didn’t publish any new content to for one month but still I saw in Serplab that my rankings were rising all the time in Google. It gave me additional motivational boost to keep on publishing new content because I saw that my hard work in the past is paying off. I have notice that many times in online business you first make the work and then after several months or even years you will reap the harvest.

The founder of Wealthy Affiliate said that many times during his online business career has happened one very interesting thing. He has created a website and worked hard on it. Then at some point he has left the website and started concentrating on new projects. He has totally forgotten the website until he receives an email “Congratulations! You have just earned $xx amount commission from Amazon (or whatever affiliate program is he using).” So if your articles don’t get ranked immediately, don’t lose your hope. Just keep on producing new content and learn how to get ranked faster on Google with step-by-step training in WA.

What Are the Cons of SerpLab?

In my reviews, I always want to talk honestly also about cons of the product. In SerpLab there are not many bad sides in a free version because you are not paying anything but there are some things that could be working better.

SerpLab free version checks your rankings every 24h so once in a day. Many times this can be enough but what if you would like to check your rankings instantly? You can of course do it manually by searching in Google Incognito window (it’s important to use Incognito because it gives more accurate results!). Or a faster way to check your rankings immediately is using Jaaxy which is a wonderful and very simple keyword tool.

Most of the time SerpLab shows your rankings very accurately. I check now for example that keyword “Is Lotto Guy Lottery System a Scam” keyword manually and I see that my article is in position 5 in Google (when you read this article the rank may have risen already because Google rankings change). However, I have noticed that SerpLab is not 100% accurate. Sometimes there may be a little differences. But I have thought that it can also be because Serplab checks the ranking only once in a day. Let’s say that it has checked the ranking at 1 PM and I check my ranking manually at 6 PM, the ranking may already have changed in 5 hours.

Another limitation is that their free version can only analyze up to 150 keywords per day. Then they have also paid versions which will scan up to 600 keywords per day. Price for a paid bot is $4.99/month so it’s not very expensive either.

WARNING: Don’t use too much time watching statistics!

Serplab Warning

I have noticed that one thing which keeps people from succeeding online that they are so nailed in watching statistics. They check Google Analytics, Google Search Console, Semrush, Serplab, Twitter and FB-statistics and so on… Then after one hour they realize that they haven’t used a minute building their business but only watched their statistics.

Don’t get me wrong here. It’s okay to check statistics every now and then to see if you are going to right direction and what should you change. If you are not getting any results then you probably need to change something. That’s why statistics can be very valuable. But if you are using most of your time watching different statistics, you will not get the full potential.

I think that this is now clear for you but I wanted to emphasize because I have seen that many people get distracted when they stare too much for example Google Analytics. The founder of Wealthy Affiliate (a multimillionaire thanks for Internet marketing) gives a principle that you shouldn’t focus on Google Analytics for the first 3 months after you have created your website.

3 months is a guideline and sometimes it can be useful to check something even before. But many times people are just wasting their time instead of working their butt off. Create content, sell, market, do the hard work. That’s how your online business will grow.

Want to Get More #1 Rankings in Google?

SerpLab is a useful tool because it shows your Google rankings. However, SerpLab doesn’t teach you how to get ranked #1 in Google. If you want that kind of rankings you need to learn:

  • What kind of keywords should you use?
  • What kind of plugins do you need?
  • What kind of articles should you write?
  • How your page should look like?
  • And also other things.

It’s can be pretty overwhelming to try to find all that information from the huge Internet. That’s why there are many programs that want to teach you that. However, I need to admit that many of those programs are not very valuable and they are only selling their own expensive service.

My #1 recommendation is to start a step-by-step training in Wealthy Affiliate. You can start totally for free, get free video lessons and a supporting community to get you started.

Wealthy Affiliate is a community of a successful Internet marketers. There are more than 800,000 members and some of them are beginners but some members have been longer in online business industry and they are making big money online. They are there to help you also with Google rankings. (WA is not a MLM-system.)

Want to start your free training today to get more Google rankings? Go to Wealthy Affiliate here!


A question for you: Have you used SerpLab, Jaaxy or another keyword tool to analyze your Google Rankings? Leave a comment below!

By Roope Kiuttu

Hello! I am Roope "Robert" Kiuttu, the founder and owner of I created this website back in 2015 to help you to make money online. You can ask me anything and I'll be happy to help you out. I help people daily to make more money online and I love seeing people succeeding. If you want to get my 1-on-1 support and help to make money online as well, get started HERE.


  1. Hi, Roope

    Thank you for your review! I will need to check this great to tool to see my ranking in google. But right know it is too soon to do that, my site is too young. 🙂

    I will do this in the future, I hope I will not forget it.

    How did you find it?

    I absolutely agree that the most important thing is to keep working on it, but not wasting our time to checking statistic all the time.

    Thank you for informing me about this tool! 🙂

    1. Hi Linda,

      I found this tool because one member in Wealthy Affiliate recommended was recommending it.

      I think you could start using it even though your website is young. When I start a new website and publish new content, I put the keyword right away to Serplab. It only takes 5-10 seconds but it can give valuable information how your Google rankings are moving.

      SerpLab has helped me a lot with my online business. Once I was about give up with one website and I didn’t publish new articles. But then I saw on SerpLab that my rankings were moving up anyway. I realized that results come sometimes with 3-6 months delay.

      I have also another example. Usually your rankings move up steadily if you keep on adding new content. But once I saw on SerpLab that my rankings are moving down even though I am publishing new content. I knew that something needs to be done. I asked from one online millionaire what should I do and he recognized the problem immediately. Without SerpLab I wouldn’t have known so fast that one thing affected my rankings so dramatically.


  2. Hi Roope,

    Thank you for sharing a great resource. I have not heard of Serplab and the terrific tool to help me see how well I am doing in google rankings and for free!

    I have already bookmarked this post and will begin to use it. I have not spent a lot of time, as I get started, checking on my Google rankings. I like the idea of an update every 24 hours as I should analyze the data more carefully and make decisions based on the data.

    You have done a great service for people like me. Keep up the great work!


    1. Hi Miles,

      I am happy that you like what I am sharing. I have found SerpLab very useful and a great thing is that it’s free to use.

      Free version scans 150 keywords per day. So for example for me it takes some days to scan all keywords that I have added because I have so many. Paid version is not very expensive either. However, I think that free version is already very helpful.


    1. You are right Amy. Rankings once in 24 hours is usually more than enough :).

      Then there are also situations when you may want to test something on your website and see how it immediately affects to your rankings. Then Jaaxy works better because it gives you immediate results and they have also a possibility for a free account.

  3. Hi Roope. Serplab sounds lie an exciting tool to use for checking on your rankings. I can see how useful it can be in terms of prioritizing on articles that receive good ranking. Will check it out for sure.

    Also thanks for the disclaimer. We should not be too obsessed with statistics. Content will convert if written regularly.Thanks for the review.

    1. Hi Leonard,

      SerpLab is definitely an useful tool and the good thing that it’s free. Also the paid version is not very expensive and it gives you some extra features which are even more powerful.

      What kind of content has ranked well in my own experience?

      1.Use keywords with low competition. (You can find great keywords with Jaaxy or with Wealthy Affiliate‘s keyword tool)

      2.Write at least 1,000 word long articles (preferably even 1,500 words)

      3.Post lots of articles (builds Authority in the eye’s of Google)

      4.Get comments (for example through Wealthy Affiliate SiteComments tool)

      5.Post your posts in social medias to get more links and traffic.

      Low competition and the authority of your site are the the most important in my opinion of these 5. With a new site it’s very challenging to get ranked well. And the less competition there is, the faster you move to the top in Google.

      Hope this helps 🙂


  4. Hi Roope,
    I have to be honest in that I really have not heard about the terrific site, Serplab that allows a business owner to see how well he/she is doing regarding google rankings.

    What a terrific tool and alternative to Google Webmasters/Analytics in the way that this site is set up. I already have bookmarked this article so that I can soon begin using this terrific tool for my two websites.

    Btw, I agree with you that far too often business owners get so totally absorbed with the google rankings of their sites that it takes away from their productivity. The fact that Serplab only updates rankings once in a 24 hour period should be sufficient for business owners, I know that it would be quite satisfactory for my usage.

    Thank you for sharing this fantastic tool, sir!


    1. HI Jeff,

      thank you very much for your comment. I am happy that you liked my review about SerpLab. Feel free to share it with your friends and with other people who are making online business. Probably they will like it too 🙂

      I am using constantly Google Analytics/Webmaster Tools and SerpLab. All of them provide useful information from a little bit different perspective. And all of them are free!

      Checking rankings once in 24 hours is most of the time enough. Sometimes there may be exceptions when you would like to check how your changes to the website affect to your rankings immediately. Then you can use Jaaxy which is a very helpful Keyword tool also for other purposes.

  5. Hello Roope!

    I have not yet used serplab all. So far I have seen how my items and articles cope by using Jaaxy which you have described here.

    But Google also helps analyze the whole project total will not really surprise me. I thought a little that I had the very specific data about my articles and keywords in seach console in webmaster tool.

    But I can see how the specific words lies in a search is quite unique.

    Ok I do not use earth with time but with this tool I should be able to do my Content even more targeted. Can I ask you if you implement this in your daily work with this page?


    1. Hello Steen,

      Yes Google Search Console provides also ultimately valuable information because it shows how the traffic ends up to your site through Google. When you know which articles are getting a lot of traffic you can update them to maximize conversions and sales.

      Yes I use SerpLab constantly with my page and other websites as well. That’s why I can honestly recommend it to other people too.

Leave a comment

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.