Is Avon a Pyramid Scheme Or Will Their +130 Years Experience Make You Succeed?

The fifth-largest beauty company and the second largest direct selling company in the Universe. That’s called Avon. Their annual turnover has been around $10 billion during the last years. Still, people have been asking all over the Internet, “Is Avon a Pyramid Scheme?” or even “Is Avon a Scam?”

In this review, I’ll give you my opinion of Avon business opportunity and we’ll also take a look at their products. In my opinion, Avon is highly interesting company and they have a fascinating story but there are also things that I don’t like.

Spend the next 1-3 minutes with me and let’s discuss Avon. I am not affiliated with Avon and I am not earning any money by writing this review. My website has researched already around 300 make money online programs so we decided to research Avon as well.

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Avon Review

is avon a pyramid schemeName: Avon

Founded: 1884

Price for Starting: $25 minimum

Type: Multi-Level Marketing. Beauty and Wellness.

Short Review: I prefer Avon over many similar MLM-programs. They have a good background of more than 130 years in the industry to back them up. Their products are not overpriced like many counterparts. You have also a possibility to great support from your upline.

However, success with Avon requires lots of selling and recruiting. Easy money doesn’t exist there. This step-by-step training will for sure help you to make more sales. I use it nowadays to make my living online.

is avon a pyramid scheme

Avon home page is colorful and fresh. Targeted for women.

What Is Avon About? – “The Company for Women”

“Avon – the company for women.” That’s their slogan.

Avon is a multi-level marketing company that sells beauty and wellness products all around the world. They fall in the same category like Mary Kay, Jeunesse, Younique and tens of others similar companies. However, there are things that separate Avon from all of the others.

Avon has been founded already back in 1884. Imagine! That’s more than 130 years in the business. It’s pretty impressive while most companies stop during the first 5 years. +130 years in the business tells that they are doing something right.

It’s interesting to see that during the last 5 years their popularity has been going down. There may be many reasons why this is happening. The competition in beauty business is tough and many people don’t like MLM-companies so much anymore.

is avon a pyramid scheme

The popularity of Avon has been slowly decreasing during the last few years.

Anyhow, it’s still a legitimate business opportunity and you can make a full-time income by selling their products. Before digging deeper into their business aspect, let’s take a quick look at Avon products.

What Kind of Products Does Avon Sell?

The list of Avon products is huge.

  • Makeup
  • Skin Care
  • Jewelry
  • Bath & Body
  • Fragrance
  • Kitchen products
  • And much, much more. I could continue the list almost forever.

As you can see, the main focus is on women’s products. They have also added some men’s products like deodorants, grooming, fragrance, etc. but their focus group is clearly women.

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In this picture you can have a look at their new products and best sellers in the makeup section:

is avon a pyramid scheme

Avon makeup bestsellers and 2 new products.

Many MLM-products are highly overpriced because of the company structure. However, Avon products are much cheaper than many of their counterparts. It makes me glad because I have seen MLMs that sell their makeup products for a huge price.

On the other hand, when prices are cheaper people tend to think that the quality is lower. It may be true with some products but I have seen that the price really isn’t the only decisive factor in MLM-products.

I have heard many network marketers saying, “It’s much better to sell one product for $100 than 100 products for $1. That’s why we put our prices higher.” They don’t really care about providing the best price/value ratio for their customers because the biggest focus is on making a profit. I don’t like that attitude and that’s why I’m glad Avon isn’t selling highly overpriced products.

How to Make Money with Avon? – Selling Or Recruiting

Now we come to an interesting part. My website is dedicated to teaching how you can earn honest money online so it’s interesting to talk about Avon as a business opportunity.

There are basically two ways how you can make money with Avon: 1.selling their products and 2.recruiting new people.

You will earn commissions from all of your sales depending on your level. The more you sell, the bigger percentage you will be earning. When your sales are under $50, the commission percentage is 0% but when they go over $1,575 you will earn commissions up to 50%. In other words, you will gain momentum by selling more.

There are two ways to sell Avon products:

  1. Face-to-Face
  2. Online

If you sell their products face-to-face, you can show products on Avon catalog and explain the details. Next clients tell you what they want to order. You make an order on Avon platform and they ship products for you. Then you can take products to clients.

Selling Avon products is way easier online, in my opinion. You can leave their links on your personal beauty blog or on your Facebook page. Then people just go to Avon and order products to their home. You just get a notification that you made a sale. Simple, huh? Actually, that’s how I make money online. The last night I made around $200 in sales online while I was sleeping. Just click a picture below to learn more.

Click the Picture to Get Started with Making Money Online.

Avon Compensation Plan – Earn Commissions Up to 3rd Downline

You can make good money also just by recruiting people who will make sales. Then you’ll earn the commissions from all of their sales. The video below explains in detail Avon compensation plan for 2017.

NOTE: The video is created by Avon representative so it contains some promotional material.

Who is Avon for? – Skillful Salespeople Who Love Beauty Products

The truth is that if you want to succeed with any MLM-business, you need to become a great salesperson (and a recruiter). You need to sell lots of products to earn commissions and sell the system for new potential distributors. Things are a bit easier nowadays because you can do the selling online as well. If you have a large audience, you can immediately make a good income by promoting almost any product.

If you think Avon would be a great fit for you, their Quick Starter Kit costs $25. That’s the cheapest package to get started. Then they have also packages to get started with Advanced Starter Kit $50 or Premium Starter Kit $100. The more you pay, the more products and resources you will get.

Avon Reviews – Benefits and Challenges

There are hundreds and even thousands of Avon reviews on the Internet. Many people have tried their program all around the world. Many of them have quit after some time but some became successful and they are still continuing in the Avon system.

Many people naturally like the aspect that you can be your own boss. You can work whenever and wherever you want. However, that also gives you a great responsibility. Many people failed because they weren’t used to working for themselves. It can be easier to get things done when somebody is telling you what to do.

Some Avon representatives highly enjoyed support from their uplines. Your recruiter wants you to succeed because he will earn commissions from all of your sales. When you make a sale, he gets money. So, you have a good upline, it can help you a lot. Support is probably one of the biggest benefits of MLMs. On the other hand, I have also read many reviews where people said that the support wasn’t so good as they expected and it was one of the biggest reasons they quit.

is avon a pyramid scheme

Most people quit if they aren’t able to make enough money. The cold fact is that ~90% MLM-marketers never make more than they spend in the system.


Conclusion – Is Avon a Pyramid Scheme?

Avon is not a pyramid scheme because their only focus is not on recruiting new people. They also pay great attention to the products and sales.

Do I recommend joining Avon? I leave the choice to you but I’ll give you a few clues that help you to decide.

Here are some characteristics that can make a successful Avon representative:

  • You like selling beauty products
  • You have a large network
  • You know how to promote their products online. (You can learn it here)
  • You are persistent and don’t give up after some challenges
  • You are a disciplined person and don’t need a boss to say what to do all the time

If you find (some of) those characteristics in yourself, you can expect some sort of success.

In the end, I would also show you a way how I make a living online. You can apply exactly same steps, tools and principles for your success.

=> Learn How to Make a Living Online! (With or Without Avon)


Have you considered joining Avon?

Would you like to learn also other ways to earn money online?

Let’s discuss in the comments below! 🙂

If you have any questions, don’t hesitate to leave them below and I’ll be more than happy to come back to you.



Overall Ranking



  • A large list of products
  • Products are not overpriced like in other similar MLMs
  • They have a history of more than 130 years


  • Many people don't like the MLM-structure
  • Easy money doesn't exist and you need to become a skillful salesperson
  • During the last years their popularity has been decreasing

Roope Kiuttu

Hello! I am Roope "Robert" Kiuttu, the founder and owner of YourOnlineRevenue.com. I created this website back in 2015 to help you to make money online. You can ask me anything and I'll be happy to help you out. I help people daily to make more money online and I love seeing people succeeding. If you want to get my 1-on-1 support and help to make money online as well, get started HERE.

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