Welcome to my AdThrive Review!
Advertisements are one of the ways bloggers and content creators make money. They focus on creating money by showing random or at least related sidebar ads or showing advertisements prior, in between, or at the end of the content.
If you are wondering how this method works, you’re on the right page. We’re going to discuss how this advertising company works and how this could work as your additional income stream.
Are you ready? Let’s dive into it. Shall we?
AdThrive Review - Quick Summary
Founder: Andy Marzka
Type: Lifestyle Digital Publishing Company
Price: 25% monthly ad revenue
Best for: This is best for bloggers and content creators online who already reached at least 100,000 monthly traffic.
Summary: A husband-and-wife blogging duo established AdThrive in 2013 to help other content creators, who already generated 100,000 monthly views or traffic, to make a passive income online. They partner approved publishers and share 25% from the total monthly ad revenue.
Is AdThrive Recommended? Yes, it could be a good option if wanting to make passive income is desired. This is done by allowing the ads to generate it for you, allowing more focus on the content than the chase of promoting something to your audience.
What Is AdThrive?
Many people nowadays have become interested in creating passive income online, scouring the internet for possible solutions. Oftentimes, they start with starting a blog or simply making videos on popular platforms.
Have you noticed the ad placements below the content or at the sidebar? If you are a fan of YouTube, have you been annoyed with a lot of advertisements shown in a video lately?
One of those ways for the content creators, generally comprise the bloggers and vloggers alike, to make a substantial income from their content is by running ads.
Among the metrics in which these ads are measured are based on the impressions and engagement of the audience with a certain ad displayed on their screens.
This is how AdThrive works. Content creators, known as publishers, focus on creating valuable content on their platforms - blogs or vlogs - and allowing this lifestyle digital publishing company to work on their passive income.
What AdThrive does is to do all the dirty work in terms of choosing the right ads to display based on the overall site content. Your niche defines the ads, which then generate income for you.
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You must have at least 100,000 monthly traffic before eligibility. In comparison to Mediavine with only 25,000 monthly traffic needed. Similarly, AdThrive utilizes Google AdSense Network but they also have partnered advertisers.
In that way, you are guaranteed to double the income you make from Google AdSense alone. This is why many content creators switched from Google AdSense to AdThrive, especially those who already gained millions of pageviews.
Who Is AdThrive For?
A few years back, many content creators started with Google AdSense to test the right keywords by using its keyword planner and all that stuff. The same tools are also used to determine the right advertisement to place all over your site.
Unlike today, many of those websites abused the profitability of the ads by placing it all over the content. The readers, annoyed, exit the page without even looking back to review what the content creator wrote.
Today’s generation of bloggers, including vloggers, make use of the ad placements in the right way. Instead of filling the content with ads, they simply display them on the sidebars or below the page. It’s okay.
For YouTubers, they place it either at the beginning, middle, or end of the video they uploaded. Without any hassle, these ads generate income for them.
Even if you are not tech-savvy, partnering with digital publishing companies is the best option. You don’t need to meet and greet with the technical advertising terms; rather, you focus on creating the content you love.
Is AdThrive for all?
Not all content creators are eligible for partnerships, though. One must meet the requirement before they can apply. As I mentioned before, you must have at least 100,000 monthly traffic until you can partner with AdThrive.
If you haven’t reached this yet, work hard. Otherwise, Mediavine can be your second option since it only needs 25,000 monthly traffic, much lesser threshold than AdThrive.
But if you can manage to reach their standard monthly traffic, then, you can switch to AdThrive if you like to.
In general, this is a recommended company in addition to Mediavine, which Roope Kiuttu, the founder of Your Online Revenue LLC, partnered with.
Pros & Cons of AdThrive
At this point, you could say ad revenue is the best option for you to make money aside from other opportunities like affiliate marketing or creating online courses and ebooks.
But did we miss something?
To help you decide whether AdThrive is a good digital publisher to partner with, take a look at the top 3 pros and cons for your guidance.
1. No Cost For Application
This is true to most digital publishing companies like Ezoic and Mediavine. Most of them welcome applicants with no costs.
What the publishers have to guarantee AdThrive is having at least 100,000 monthly pageviews before they consider eligibility.
2. Generates Passive Income Through "Good" Ads
Many content creators rely on partnering with AdThrive, especially those who have established a big following because they generate passive income without doing a single thing at all.
Consequently, they earned more spare time to focus on creating content or allowing more flexibility in their schedule, making traveling around the world possible for them.
The income depends on the monthly pageviews and the engagement of the audience with the content. For instance, YouTube viewers must watch the ads for at least 30 seconds to count as 1 credit for the ad.
3. Lots of Positive Reviews
As I mentioned before, many people have become more attentive in generating income online. In the past, the audience seemed to have a negative impression on ads, especially the content creators themselves.
They once believed that by having these ads running, losing more visitors is precedented. However, it is not the case.
Because of the rise of these ad publishing companies, more and more content creators are confident with the ad placements without compromising the engagement of their audience with ugly-looking ads.
1. Long Waiting Game
You have to wait longer than expected before AdThrive approves your application or at least responds to it.
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According to bloggers who had prior experience with this company, they waited at least 2 weeks and beyond before they heard a word confirming their partnership.
2. Not For All Content Creators
If you just started blogging and you haven’t reached at least 100,000 monthly pageviews, then, AdThrive isn’t for you...yet.
As I mentioned earlier, you are only eligible if you reach the minimum threshold and enjoy the benefits with the partnership.
3. Doesn't Make Appeal VS Mediavine
This is because Mediavine is attractive to new content creators. The requirement isn’t as high as AdThrive, though.
But most of them mentioned that their income doubled with Mediavine without being stressed with the requirement.
What makes Mediavine more attractive to them is its metrics. Unlike AdThrive, they measure based on the monthly sessions which are at 25,000 instead of pageviews.
Is AdThrive Better Than Mediavine?
AdThrive is only attractive if you have been blogging for around 10 years or at least the time needed to gather 100,000 monthly pageviews. If you can manage it lesser than what I expected, then, it would be great.
Yet, most of the bloggers and other content creators tend to opt for a simpler process of partnerships than waiting longer before their applications are approved. This subsequently leads to choosing Mediavine than AdThrive.
You might often hear “Why I switched from Google AdSense to Mediavine?” than “Why I switched from Google AdSense to AdThrive?” right?
From there, you already have an idea which lifestyle digital publishing company most content creators prefer to make money from ads. But it doesn’t mean AdThrive is no better than Mediavine, though.
It is a matter of the minimum threshold requirement and the time needed to confirm the application before this company pays attention to you. If this doesn’t work for you, AdThrive is not a good option.
As you can see, the difference between AdThrive and Mediavine in terms of people’s preferences is thin. If AdThrive would lower the threshold and still make the expected amount of money, it could change the game.
But again, it is not the case. So, you may opt for the other option. Simple. It’s up to you, my friend. It’s your choice.
Conclusion - Is AdThrive Worth It?
Generally, content creators have no problems with making an income from the advertisements placed on their content. As long as they passed the qualifications, they are good to go.
If you did, AdThrive remains one of the top choices for most bloggers and vloggers to make a substantial amount of money even without doing anything. This company does all the dirty work for you, allowing you to be freer as a freelancer.
You can relax and enjoy your travels without worrying if your ads are performing because they do all this stuff for you. All you have to do is to keep creating content and keep the minimum pageviews.
AdThrive doesn't care wherever you outsource the traffic. Be it from social media or your YouTube channel, it doesn’t matter as long as you reach 100,000 monthly pageviews.
Regardless of the cons of this company, this is still a considerable option for you to try. Rest assured that they won’t place ugly-looking advertisements as Google AdSense does.
The ads will be coherent with your content as well as the layout of the website. If it’s a video, it wouldn’t create a fuss because of the ad appearance.
Now, it’s your turn. Which of these companies do you prefer? Do you opt to choose AdThrive or Mediavine? Share your thoughts with us.
Now that I shared my thoughts on my “AdThrive Review” post, it’s time to turn the table and ask about your experience, in general.
What kinds of experiences do you have with making money with AdThrive? Is it worth your time, money, and effort?
Do you prefer to begin earning your first passive income through affiliate marketing or you instead invest your time, money, and effort into income-generating opportunities like this?
Let me know in the comments below! 🙂
If you need any help to get started making money online, don't hesitate to ask in the comments below and we'll be happy to help you out!