Is Thirty-One Gifts a Pyramid Scheme? See The Truth In My Review

Thirty-One Gifts Review 2018: Update 11/8/2018

I just published an updated video review of Thirty-One Gifts on my YouTube channel like you can see below.

I need to admit that my original review was probably a bit too "harsh" towards Thirty-One Gifts so I wanted to create an updated version where I give them more credit.

In the video, I also teach you the 4-step process how you can start making money with Thirty-One Gifts or basically with any other company.

If you have any questions, don't hesitate to ask me and I will be more than happy to help you out.

I am glad to publish this review of Thirty-One Gifts. I am sure that it will help many people who are interested in this program. One of our readers said that she had greatly enjoyed this program so I wanted to give a closer look.

In this review, I will explain if it’s a good money-making opportunity, what kind of products do they have, what kind of reputation do they have, is Thirty-One Gifts a Pyramid scheme and so on.

Fasten your seat belts! Because the next two minutes will be pretty intensive. Let’s dig deeper into this company together.

Thirty-One Gifts Review

Is Thirty One Gifts a Pyramid SchemeName: Thirty-One Gifts
Website: (Check Out Their Products on Amazon)
Founded: In 2003 by Cindy Monroe
Price: Enrollment Kit $99
Field: MLM-Programs

Overall Rank: 30 Out of 100 (Check Out My #1 Recommendation, 98 Out of 100)

What Is Thirty-One Gifts?

Thirty-One Gifts is a Multi Level Marketing (MLM) company founded by Cindy Monroe 14 years ago back in 2003. Its purpose is to empower women and help them to create a successful business. “Thirty-One” to the last chapter of the Proverbs in the Bible.

I found that very interesting but then I found out that this company is supporting Planned Parenthood and some organizations that support abortion. That’s why I found this very controversial because I’m a Christian myself.

Thirty-One Gifts grew rapidly and its golden years were around 2012. They had more than 90,000 distributors all around the U.S. and Canada. Their yearly turnover was more than 1 billion. But I noticed that the popularity of this system is little by little going down.

But let’s find out what kind of products do they have.

Is Thirty One Gifts a Pyramid Scheme

Thirty-One Gifts Products

Most of their products are bags and storage products. But they also have wallets, jewelry and something similar. Their target person is clearly a woman. They use lots of pink color on their website and everything seems to appeal to women.

They don’t call their manly products normally like, “Men’s products” but they are “Gifts for him” as you can see in the picture below. This means that women are dealing with themselves and a man isn’t involved in this system.

Is Thirty One Gifts a Pyramid Scheme
Thirty-One Gifts offers also some products for men.

The products are so much overpriced like in some other MLMs like for example in Party Lite. But I think that you could still buy these similar products for a cheaper price in a local store. You can also have a look at their prices on Amazon. What do you think?

I always say that MLM-systems are built so that you need to pay a little bit extra. Otherwise the system would collapse because distributors need to pay their uplines as well.

Are Thirty-One Gifts Products High-Quality?

I noticed that they were a few complaints on the Internet about their products. The backpack ripped off in a week or something like that. I have used the same backpack (not from Thirty-One Gifts) for almost 10 years and it’s still working well. If their backpacks really rip off after a week, I don’t know why do they cost so much.

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Of course, there are complaints on the Internet about any company and any kind of products. But still it’s wise to take this feedback from the customers with respect.

Thirty-One Gifts Earning Potential

In order to get started, you need to buy an enrollment kit for $99. That includes 12 Thirty-One Gifts products and helps you to get started. In the system you will earn 25% of your sales.

I think it’s pretty good but it also tells how much extra these products have on their prices. It’s not very common to earn 25% commission as a salesperson of physical products. Or what do you think?

Then you will earn 2-9% from your downlines depending on how many levels lower they are on the pyrami… KRRHMM… ladder than you are. Here is a video that explains the compensation plan very thoroughly.

Warning! I don’t recommend Thirty-One Gifts. The video is embedded just to give you information about their compensation plan.

All of their most successful salespersons are women. I am not even 100% sure if a man could join their system. Anyway, if you are man, forget Thirty-One Gifts and have a look at better money-making opportunities.

A Tough Reality Behind Shiny Cover

Thirty-One Gifts may sound like an interesting money-making opportunity at first. But did you know that more than 99% of people who join this kind of MLM-programs, lose their money? That’s a report according to Federal Trade Commissions. It means that gambling or even playing the lottery is more profitable and promising.

Thirty-One Gifts has been accredited with +A-rating by Better Business Bureau. It can be a good sign but I have heard that some MLM-programs have even hired teams to get good ratings from BBB and other similar organizations (the other name for this is bribing).

In theory, you are not forced to buy their products for more than $99 when you enroll, but the reality may be different. If you want to show products to your friends in parties, it’s better that you have bought the products yourself so they can touch and feel them.

In addition, you are forced to make at least $200 in sales every 3 month or you will be put inactive. I know that this forces some distributors to buy new products themselves because they are not reaching the target but they still would like to hang in there.

After all, you are very dependent on their company and you don’t have so much freedom MLM-companies always advertise. With affiliate marketing you have a full freedom of your business. You don’t need any inventory and you can totally decide what kind of products you want to sell.

Pros & Cons


  • Many of their products look nice
  • The company enjoyed lots of success a few years ago
  • Their purpose is to empower women


  • $99 enrollment fee
  • You need to make minimum $200 sales every 3 months in order to continue
  • Their products are a bit overpriced
  • They have supported some abortion organizations

Conclusion – Is Thirty-One Gifts a Pyramid Scheme?

It depends on how you think about MLMs. Some people say that all MLMs are pyramid schemes. I have also heard that this kind of programs only take your money, ruin your friendships and relationships with your relatives. Well, it may be a little bit of exaggeration but sometimes that has happened with MLMs.

I think that there are much more interesting opportunities than Thirty-One Gifts.

My #1 recommendation offers 20 interactive video lessons on how you can create a profitable online business. Now we are talking about the big opportunity that has helped probably thousands of people to quit their job because of their online income. Even +$10,000-20,000/month is possible.

It’s 100% free to get started and there is not any catch. It only takes 10 seconds to sign up. And by the way, that’s not a MLM-system. It’s called Wealthy Affiliate.

Thirty-One Gifts at a Glance…

Name: Thirty-One Gifts
Founded: In 2003 by Cindy Monroe
Price: Enrollment Kit $99
Field: MLM-Programs

Overall Rank: 30 Out of 100


Do you know somebody who has been involved with Thirty-One Gifts or similar programs? What did you like it?

Have you already found better money-making opportunities than MLMs?

Let me know in the comments below! 🙂

I am always very happy to hear experiences from our readers and visitors. That’s why I promise to reply to every single comment personally within 24 hours.

By Roope Kiuttu

Hello! I am Roope "Robert" Kiuttu, the founder and owner of I created this website back in 2015 to help you to make money online. You can ask me anything and I'll be happy to help you out. I help people daily to make more money online and I love seeing people succeeding. If you want to get my 1-on-1 support and help to make money online as well, get started HERE.


  1. My wife just signed up for 31 after over a year of buying their products. We have 19 month old twins and I have to say that, while expensive, I don’t regret any of the purchases we’ve made. Nothing has broken and we’ve got a lot of bags for different kid purposes. She signed up to sell because she loves the product, so hopefully it goes well!

    Also, Just in response for your comment about commission, in car sales, 25 percent is about the standard. I can’t speak to other industries though.

    1. Thank you so much for sharing your experiences Zachary! I am happy that their products have provided your family lots of value.

      Has your wife already started leveraging the Internet to make sales and referrals?

      Wealthy Affiliate training walks through how she could reach thousands and thousands of people by following simple steps.

      For example, in January I got +50,000 different people visiting this website and I didn’t need to pay anything for that traffic.

      All I did was that I followed Wealthy Affiliate training. I’ll be also happy to provide you with personal tips and guidance when moving forward.

  2. I have never heard about this program before.

    You say that you are forced to make at least $200 in sales every month or you will be kicked out of their system? Nice…

    That is why MLM business model sucks. Oh by, the way have you read (95% fake) testimonials like…

    “… i have been able to buy a boat for my family in five months thanks to Thirty-one…”

    or.. “my life has changed tremendously because of Thirty-one in a very short time, etc”…

    I have heard and read this nonsense 100 times before.

    When i read testimonials like that, i know program is most likely fake, and it is a big red flag.

    That is just my opinion.

    1. Hi Miroslav,

      you are right that there are tons of testimonials about many MLM-programs. There are also a few truthful testimonials but they “forget” to mention that achieving such success is already close to impossible because new members are not in the top of the pyramid.

      99% of the people lose money in MLMs they try. There are, of course, many reasons but one of them is that the system isn’t so good (at least in my opinion).

      Affiliate marketing is my way to go. 🙂


    2. It’s actually $200 for every 3 months. Also you don’t get kicked out. You go “inactive” and you can join back anytime, once you’ve sold $200 again.

      I’ve only been at this business for less than 3 months. I have made $600…$501 if you count the $99 sign up.

      It’s easily possible for people to succeed and buy boats. It’s just a matter of putting in the time, effort, and proper marketing strategies to be that successful.

      Does everyone succeed like that? Certainly not. But it is totally possible.

      1. Hi Bailey,

        Do you think Thirty-One Gifts is a good business opportunity? Do you agree that they have overpriced products or do you think they are worth it? I would like to hear your arguments.

        Sure, it’s possible to make a fortune with Thirty-One Gifts or with any other business in the world. However, that doesn’t mean that you should join that program. I want to sell and promote only products that have a good price/quality ratio. In addition, I want to be sure that products will improve the quality of people’s lives.


  3. Hi Roope,

    Empowering women is certainly attractive, but seems really expensive to start up. Products seem a bit pricey too.

    How do affiliates sell and ship their products?

    $200 a month in sales seems really high for newbies. Do they offer any kind of training, help or support?

    Thanks for an interesting review,

    1. Hi Sophia,

      I agree that empowering women is a wonderful idea. I think that money has ruined this idea in Thirty-One Gifts.

      Affiliates (or actually distributors as they call sellers in MLMs) can buy products and then sell them to their buyers. You can also buy products from their online store and then you need to put a name of the distributor so he will earn a commission of your purchases.

      $200 is high for newbies. They offer events and I am sure that the people who talked you in are willing to support and “empower” you.

      However, if you are interested in earning money by selling valuable products, I recommend skipping Thirty-One Gifts. Wealthy Affiliate and affiliate is a much better choice because then you can always choose your products.



    2. Sophia, it’s not $200 a month, it’s $200 in a rolling quarter. You can sell $50 this month, $100 the next and $50 the next and remain active. Then the next month you would need to do $50 again. And yes, they offer TONS of training and support. The sisterhood is one of the great things about this company.

      We sell through parties, personal relationships with friends, catalog and online, and they either ship to the hostess (if it is ordered through a party) or directly to the customer.

  4. Hi Roope!

    Glad I chose WA after looking at a couple of others online money making ventures first but I didn’t actually join .

    This is one I hadn’t seen before and as you say looks interesting initially plus I like the “empowering women ” emphasis. BUT anything remotely like MLM is a big red flag to me ! Ive been involved in 2 (party plans and giving demos etc ) and theres just constant pressure to sell certain amounts every month. I was never threatened with being discontinued thought as in Thirty One Gifts ! Thats enought to put anyone of especially if the good are a touch expensive !

    Good review but definitely NOT for me !!


    1. Hi Ros,

      thank you for sharing your experiences with MLMs. Honestly, I have never met a person in real life who would have enjoyed great success with MLMs. On the other hand, I have talked with many peopole who had the same experience as you had.

      99% spend more money than earn on many of these systems. I think it’s a big sign and tells the cold facts about the system.


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