Is Tai Lopez a Scam Artist? – Read the Whole Truth!

is tai lopez a scam artist

So many people on the Internet are asking about Tai Lopez. “Is Tai Lopez a scam artist? Are his 67 steps worth buying? Should I listen to Tai Lopez?” Tai has also courses about making money online, affiliate marketing and investing to cryptocurrencies which are main subjects of as well.

Therefore, I decided to write you this article where I answer all your questions about Tai Lopez. First I need to mention that I also considered promoting his courses but I decided to skip it because of the reasons that I will explain further.

Is Tai Lopez Legit? – My Video Review!

I created also a video where I answer all your questions about Tai Lopez. I believe you will find it informative and helpful.

I will first give you a little bit background about Tai and his businesses. Then I’ll explain to you why I didn’t choose to promote his course and whether he’s a scam artist or not. If you are here because you want to learn to make money online, I recommend taking a look at my #1 recommended online business training. It’s cheaper than Tai’s course and has a much better reputation overall.

Who Is Tai Lopez? – A Scammer Or Legit Entrepreneur?

Tai Lopez is an entrepreneur, millionaire, social media influencer, and investor. Some people might say that he falls into the same category with other influences on social media like Grant Cardone, Gary Vaynerchuk, and other American success coaches.

For the first time when I saw Tai’s video, I thought he’s like 25 years old or something. Then I was surprised to see that he was born already back in 1977 and nowadays he’s over 40 years old. Tai is in a great physical shape so he looks younger than he really is.

According to his own words, Tai started his entrepreneurial career already when he was a kid. He has always been interested in businesses and self-development. However, Tai became famous for the big audience after his massive YouTube campaigns. I guess you have seen the following video or at least a part of it as an advertisement. I didn’t embed the video here so you don’t need to waste your minutes with it. Basically, it’s just a promotion to Tai’s courses.

is tai lopez a scam artist
Tai Lopez became famous with his “Here in My Garage” -video.

Tai Lopez Net Worth

There have been lots of discussions whether Tai really knows how to build businesses or not. However, we can’t deny the fact that the guy is a multi-millionaire and has been pretty successful in what he has done. In December 2016 his estimated net worth was based on some sources $3 million.

I believe that his net worth is now much more $3 million and that estimation was also very low. He has a huge influence on several social media platforms:

  • +1 Million YouTube subscribers
  • +3 Million Instagram subscribers
  • +6,3 Million Facebook likes

If you have such a huge audience, you can easily make millions of dollars if you want. And as we can assume from Tai’s videos, he really likes to make money.

Tai Lopez Businesses

During his life, Tai has been involved with many different kinds of businesses.

  1. Retirement & Financial Planning
  2. Night Clubs
  3. Online Dating Sites
  4. Investing in Different Assets
  5. Internet Marketing & Life Coaching

Based on all the information I found his biggest success has become in the world of online businesses. I must admit that his success on social media is pretty impressive.

=> Want to Make Money with Affiliate Marketing Online? Learn 4 Simple Steps to Succeed!

Tai Lopez Scam and Controversy

So, Tai has been a very successful entrepreneur. Why do people claim him a scam artist? Why there’s so much controversy around him? Why do so many people dislike his videos?

There are a few reasons. Let me explain them one by one.

  • They say that Tai lied in his videos

Tai became famous with his “Here in My Garage” and “Here in My Backyard” videos. In the first one, he shows his cars that he just “bought” and in the second one he gives a house tour.

is tai lopez a scam artist

He clearly makes us think that they’re his cars and house. He also uses words like, “I just bought this new Lamborghini…” It has been found out that he really rented that Lamborghini and also his house. Actually, his house was still on sale on Zillow while he recorded his famous House Tour video.

It’s not a sin to rent instead of buying. Most likely it’s financially wise move and that’s why Tai is doing it. However, people have a problem with the fact that Tai doesn’t mention that they aren’t his owns. In the other words, he lies a little bit when he says that they are his. People don’t like that of course.

  • Tai has a huge ego

Nobody likes too selfish persons. If you watch some of Tai’s videos, you may get a feeling that he’s a bit selfish and loves himself a lot. There’s nothing wrong with loving himself and I think everyone should love themselves. But of course, there’s a fine line between a normal self-love and narcissistic self-love.

Do You Want a FREE& Easy-to-Follow7-Day CoursetoMake Money Onlinefor Beginners?

  1. Easy-to-Follow
  2. Beginner-Friendly
  3. My Personal 1-on-1 Support for You

Get Started for FREE Below Before this offer goes away!

On the other hand, many people could also learn of Tai’s confidence. It’s good to be confident. I don’t say that Tai would have the latter one. Some people just don’t like to follow him because they say he’s all about, “Me, me, me!”

Some people don’t like that he boasts about his cars, house and other things. They say he’s too materialistic. Tai may be materialistic but I think the main reason he’s showing them is to attract more eyeballs to his videos.

  • Half-naked girls for advertising

There are lots of beautiful women in many of Tai’s videos. Some of them are paid and some of them are voluntarily there but it’s often said that Tai puts them there just to get more eyeballs to his videos. One of the bosses in the former company where I was working always used to say, “Sex sells!” which is completely true.

That being said, I don’t like that Tai or any other person uses sex for advertising. In my opinion, sex is a sacred thing and should be kept between a man and a woman in a marriage. You may call me old-fashioned but I think that men should respect women and not use their physical parts for advertising. It’s not respectful. This is one of the main reasons why I wasn’t so excited about promoting Tai’s products.

  • Tai Lopez content – helpful or not? 

What about his actual content? Is it really helpful? does he really teach us something valuable? I’ll talk about this more in the next chapter.

Tai Lopez Program The 67 Steps – Is It Worth It?

Tai’s main course is his 67 Steps course where he teaches his success tips. It’s actually a membership and he’ll charge you monthly or annually. I haven’t bought this course myself but I have read reviews from people who bought it. In addition, I have watched Tai’s content on other channels so I have a pretty good picture of what he’s talking about.

I must say that Tai has some good tips on his videos. He hasn’t achieved his goals, wealth and health by accident so he must know some principles about life and success. The main reason why I didn’t buy this course is that I just think there are better (and free) resources available.

is tai lopez a scam artist
Tai uses this timer on his sales page even though the offer isn’t going away…

Many people who have bought the course have said that it’s mainly packed with motivational videos and other similar stuff that you can get for free on the Internet. Of course, the price of the course is pretty cheap so that’s not a problem.

I just think that all that controversy around Tai Lopez didn’t happen by accident. I don’t fully want to follow a person who has a controversial reputation and some people even claim him a scam artist. Recently, I’ve been seeing Tai’s ad on Facebook, “Learn 4 steps for making money online.” I could be interested but I have already learned those 4 steps and I’m making money with them.

If you want to learn 4 steps that I use for making a living on the Internet, have a look at this step-by-step training. It’s not created by Tai Lopez. There’s nothing controversial with those 4 steps because is just affiliate marketing. In the other words, you can make money by promoting whatever you want: pianos, diapers, online courses, laptops, etc.

is tai lopez a scam artist
Tai likes to brand himself as a person who loves reading and learning.

By the way, recently Tai has also talked a lot about cryptocurrencies. Feel free to read my crypto articles and have a look at my videos:

Conclusion – Is Tai Lopez a Scammer?

Tai Lopez is not a scam artist but he uses some pretty controversial marketing methods. Some may call him a scammer because of that but I’m not saying it. He is a successful online entrepreneur for sure. I think one reason for haters is just his success. When you become successful, some people become jealous and they start hating you.

Anyway, I can’t deny that some of his marketing methods are a bit shady and I wouldn’t use them myself. That’s the reason why I wasn’t so excited about promoting his products.

Tai has created a big part of his wealth with affiliate marketing. It means you earn money by promoting other people’s products. I also do it myself because it gives freedom because there are like millions good products in the world that you can promote. In addition, you don’t need to hassle with customer support and other similar things. Basically, you just leave a link and if somebody buys a product, you earn a commission.

If you want to learn step-by-step how you could make a living with affiliate marketing as well, I recommend taking a look at Wealthy Affiliate training. Their training has turned thousands of newbies into full-time online entrepreneurs.

What do you think about Tai Lopez? Do you like his content? What do you think about his marketing methods?

Let’s discuss in the comments below! 🙂

By Roope Kiuttu

Hello! I am Roope "Robert" Kiuttu, the founder and owner of I created this website back in 2015 to help you to make money online. You can ask me anything and I'll be happy to help you out. I help people daily to make more money online and I love seeing people succeeding. If you want to get my 1-on-1 support and help to make money online as well, get started HERE.


  1. I’ve watched a few Youtube video of Tai Lopez, I didn’t like them one bit. Some people swear by him but in my opinion, I believe all that glitters is not gold. He promotes his lifestyle to hook people in but I believe that is marketing and lying to people. He makes affiliate marketing look really easy and we all know its hard work, I think that’s misrepresentation and it won’t end well for him.

    1. I understand your points. Some of his marketing strategies are clearly on “gray area”.

      That being said, we can’t deny the fact that he’s also an extremely skillful marketer. Just saw his ad today where he explained he has used $500M in ads with his business partner and made $1B. Huge numbers.

  2. I usually see a video and ads from tai lopez from facebook and youtube and at first you will really think that tai lopez is wasn’t really reach and it is just a trap that is why he always shows his luxury cars and everything. But as I read this, he was not really a scammer. So Tai lopez is just a proof that we can all be successful online or working online. So let’s continue working hard through online earning sites.

    1. Yes, Tai Lopez is a very successful Internet marketer and he knows what he’s doing. However, I don’t think that all of his marketing strategies are very ethical because sometimes he’s using half naked women and other similar stuff.

      1. This is an funny idea but maybe he use those half naked girls to attract men’s to invest on him but it doesn’t work like that, we should not use any body just to attract others, lets use our resources instead. Like Tai lopez he uses his resources ‘his expensive resources’ such as his luxury cars and houses which is a proof that you can really earn by using his way.

          1. Yes, And Tai Lopez is rich enough to get those girls. No men that don’t like a lot of girls, just kidding but some times that is the reality of men. So they will invest on it with a hope of having a lot of girls, money, expensive cars and houses. All of the people will not deny to have those resources. That is why the way of how Tai Lopez promotes his business is really effective.

  3. I have never heard if Tai or his 67 Steps. Well I like to read about successful people and learn from their success. I want to know how people are doing and find out whether the methods they are using are worth trying or not. In will have to check Tai’s videos and find this myself.

    1. Yeah, it’s always a good idea to learn from the successful people. I believe that Tai’s course can give some good tips but I haven’t bought it myself. I don’t like all of his marketing methods so I don’t want to support that. Of course, that’s just my personal opinion.

  4. I would have to say that it is the controversial marketing methods of Tai Lopez that is making some not feel cool with what he is teaching and all that. You know this stuff they say about acting about what you teach and the issue with his ego might be making people have some clash with him. Looking at his courses, it is a known fact that not everyone that buys his course will scale through, if not, then all that studied in the University must have been millionaires by now.

    1. Yeah, of course it’s a part of the game that all people don’t become successful who listen to his courses. That happens with everything. Some people take action and some people don’t. But I’m still criticizing a little bit the way Tai Lopez markets his courses and resources. It gives me a feeling that he cares more about the money than providing a real value.

      1. You are right in the sense that the way he talks about those cars which he claims to own might be one of the those reasons. Also, the thing some top business people don’t understand is that when all you want to make is money and not provide value to people, they will know and before you know it, criticism will step in. Let’s hope Tai will learn and make adjustments the way he handles his wealth creation courses.

  5. I’ll be upfront about this: I don’t like the guy, I never have and I never will.

    However, I applaud you for not calling him a “scammer”, because he’s not. He IS, however, very shady, and I’m quite sure his method is not as successful as he makes it out to be; whoever follows his steps thinking they’ll be the next one to buy a Lamborghini is completely wrong, and, when they don’t get what they wanted, they may feel “scammed”.

    Ambiguous practices do not equal a scam, but in any case I’d just rather avoid anything with his name altogether. Famous or infamous, the guy is not a good reference for people trying to make an honest type of income online.

  6. Thank you for making this kind of articles.It help me and other people for further study and researh about making money online. And also learn more about different website and know whats scam or isnt. I am also interested how to make my own website and i know you can help through this. Good job! And more power, keep on writing and making video please! God bless

Leave a comment

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.